Beauty

Go Try It On!

by Sarah May 9, 2010 Beauty

I found this new fun site via springwise and thought it was a nice use of social media! Based in New York, GoTryItOn lets users upload digital snapshots of themselves in various outfits. Along with each outfit, they can list the brands included and indicate whether the look is intended for a particular occasion or [...]

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All For Eve

by Sarah April 27, 2010 Beauty

Yesterday was the launch of All For Eve, a new cause related lifestyle brand started by George Hammer in memory of his sister-in-law Nadia who tragically died of ovarian cancer in 2008. The brand sends all profits straight to the Eve Appeal where monies are put into research into gynaecological cancers. The All for Eve [...]

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Clever Quick Beauty Marketing…

by Sarah April 12, 2010 Awesome Advertising

I wish we had the guts to do this… Cape-based advertising agency, Bester Burke, tapped into the disappointment and despair experienced by legions of female fans last Tuesday, 29 March, with Ricky Martin’s confirmation on his website that he is gay.  Styled along the lines of a newspaper headline poster, the advert factually stated “RICKY [...]

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The end of airbrushing?

by Sarah March 19, 2010 Beauty

Working in the beauty industry, this is an interesting topic for me! Grazia Mag has asked its readers what they think about airbrushing and I am interested too.. First we had Twiggy proudly baring her ‘life’ lines in Olay‘s anti aging commercial, then actress Miranda Richardson doing the same in No7‘s Lift and Luminate campaign [...]

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I’ve got a lot more to say…

by Sarah June 14, 2009 Beauty

and that is why I have started this new blog. After almost 1 year of writing at www.internationalrevelations.com I have decided to open the door a little wider because I think I have a lot more to say (not necessarily good or interesting, just more ;-p)… International Revelations stared as a personal exercise to give [...]

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