From the category archives:

Social Media

Digital Gen Y Props to Procter & Gamble

by SarahNovember 4, 2009 Gen Y

So yes, I work at Procter & Gamble… a company that should be at the forefront of digital marketing given its brands, size, money and amazing staff… but its not…no big secret for anyone inside or outside the company… but we are getting there!
But today my company put a massive Web 2.0 smile on my [...]

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What’s your online persona look like?

by SarahAugust 30, 2009 Social Media

A Sunday post to direct you to a cool site  to play with that was featured recently on Cool Hunting:
“Gleaning information from the internet and using algorithms to process it, Aaron Zinman’s Personas project creates a color-coded map of online identities. The experiment in data visualization works like a conceptual Google, distilling what’s on the [...]

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Tribes, Social Media & Lovemarks

by SarahAugust 10, 2009 Social Media

How many tribes are you a member of?
I am currently reading Seth Godin’s book on Tribes and its got me thinking.
I have joined many tribes without knowing and some tribes with knowing. I am a member of….the apple tribe, the gen Y tribe, the Geneva ex-pat tribe, the 2 many DJs band tribe & the [...]

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