Thanks to Kevin Robert at Saatchi & Saatchi, us in the marketing world have become obsessed with making brands become “lovemarks”. In his words: ” Lovemarks transcend brands. They deliver beyond your expectations of great performance. Like great brands, they sit on top of high levels of respect – but there the similarities end. Lovemarks [...]
Hello, my name is Sarah. English girl, born in Canada, educated in Scotland and Spain, living in Sydney and working in Marketing for P&G . Love good advertising, cause marketing and beautiful branding. If you want to know more about me click
