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	<title>Sarah J L West &#187; Personal Branding</title>
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		<title>Personal Branding Backlash&#8230;</title>
		<link>http://sarahjlwest.com/personal-branding-backlash/</link>
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		<pubDate>Tue, 21 Jul 2009 19:24:07 +0000</pubDate>
		<dc:creator>Sarah</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Personal Branding]]></category>

		<guid isPermaLink="false">http://sarahjlwest.com/?p=197</guid>
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If you enjoyed my previous post on Personal Branding not being all that&#8230;(or even if you didn&#8217;t) check out the debate at The Lost Jacket co-written between Stuart Foster and Ryan Stephens.
Even the Personal Brand &#8216;pioneer&#8217; Dan Schwabel comments (although I don&#8217;t think he actually says anything and his point on &#8220;The people who are [...]]]></description>
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		<title>Personal Branding &#8211; it&#8217;s not all about YOU</title>
		<link>http://sarahjlwest.com/personal-branding-its-something-but-not-everything/</link>
		<comments>http://sarahjlwest.com/personal-branding-its-something-but-not-everything/#comments</comments>
		<pubDate>Tue, 16 Jun 2009 20:43:37 +0000</pubDate>
		<dc:creator>Sarah</dc:creator>
				<category><![CDATA[Gen Y]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[Personal Branding]]></category>

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		<description><![CDATA[Quite a gutsy first proper post on this site given the popularity of this topic &#8211; but it is something I have been considering for a while and now I have a forum for it.
I have an issue with the hype of &#8220;personal branding&#8221; &#8211; specifically on the web. Recently there has been an explosion [...]]]></description>
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